The demand for eco-friendly businesses is surging in 2019. Franchise Help has talked extensively about the demand for environmentally friendly companies in a recent post. They pointed out that 71% of consumers consider environmental factors when deciding whether or not to purchase a product or service.
However, many companies struggle to position themselves well for eco-conscious consumers. You need to work closely with eco-influencers if you want to get their business.
Branding Yourself as an Eco-Influencer
Sometimes, all it takes to get action started is an inspirational word from a trusted figure. It’s clear that social media and blogging have become far more popular in recent years. While there’s undoubtedly a lot of noise and hate speech, there’s still a